Field Research Presentation & Training Seminar
💡 Before the official opening of PETS TODAY 2024 on FRIDAY 4 OCTOBER 2024 (9:00-13:00)
This event aims to explore how pet owners decide to buy, but at the same time to connect owners and executives of businesses in the industry with owners and executives of specialized stores (PET SHOP) in a two-way communication space. The event will showcase the latest industry trends and explore key consumer priorities, identifying strategies you can use to grow your business.
Today's consumers want it all: easy shopping, unlimited choice, unsurpassed convenience, personalized service and undeniable value. They ask for it from the brands they buy, but also from the specialized stores and experts they trust. The rules of consumer behavior have changed, and niche leaders need to unlock the new data. At the same time, the development of technology offers "smart" tools and techniques that provide solutions.
❗Participation Cost: 90€ (VAT included)
Registration
Speaker Biographies
*Haris Lalatsis: Studied Business Administration at the American College.After completing his military service, he continued at the same school with a Master's degree in Marketing. Since 2008 he has been working exclusively in the field of research and analysis, having held almost all positions (collection, analysis and presentation). He is a certified member of ESOMAR, the world's largest research and auditing organization. In 2017 he decided to start his own research agency, ierax analytix, based in Thessaloniki and within 2 years he has managed to establish himself as the leading research and analysis company in Northern Greece. He continues to be particularly involved in qualitative research, questionnaire creation and consumer discussion guides, while connecting with people and survey participants remains his favorite activity.
**Dimitris Vergas: Neurosales Practitioner, Behavioural Economist BA, MSc, MPS. He has worked in the field of sales and customer service for more than 20 years with Greek and foreign companies such as Winbank, Alpha Bank, X-Treme Stores, Volterra, Mercedes Benz Hellas, Cosmocar, Euromedica, Sarakakis, Elounda Residence, Akmi Group, Fiat Group, Ab Vasilopoulos, Sklavenitis, Grigoris Snacks, Everest, Goody's.
Information about Ierax Analytix
ierax analytix is a boutique market research agency, founded by Haris Lalatsis, with offices in Athens and Thessaloniki, and strong partnerships in food and beverages such as Lidl, Everest, Koukakis Farm, Macedonian Halva, Vezyroglou Salads, Corfu Beer, Beyond Meat and many more. For the last 5 years we have been exclusively engaged in market research and analysis in the FMCG industry. We run quantitative and qualitative consumer surveys and help marketing and sales departments build their strategy based on real and human data.
Metropolitan EXPO
Access instructions
The Metropolitan Expo is located at the Athens International Airport "Eleftherios Venizelos", in Spata Attica. It has very easy access by all means of public transport (Metro, Suburban, City Buses).
It is only 3' from the Airport and the Metro and Suburban stations, with a direct and continuous connection with an internal bus. The coach stop is outside exit 2 on the arrivals level of the Airport, at the stop specially marked "Exhibition Centre".
With airplane
The Metropolitan Expo is only a short distance from the Athens International Airport "Eleftherios Venizelos". At the same time, there is the possibility of continuous internal transport (shuttle bus), between the airport and the exhibition center.
Metro
Airport station, line 3 – Egaleo / Monastiraki / Douk. Placentias / Airport
Suburban railway
Airport station, Neratziotissa - Duk line. Placentias / Airport
OASA
All Attica Express buses to Airport (X92 / Kifissia – X93 / KTEL Kifissou & Liosion – X94 / Syntagma – X96 / Piraeus – X97 / Dafni)
KTEL
Connection to the Port of Rafina, Markopoulo, Keratea, Kalivia and Lavrio
CONNECTION OF EXHIBITION CENTER WITH AIRPORT
Free transportation for visitors to the exhibition from METRO (Line 3) and SUBURBAN stations, Airport El. Venizelos. The coach stop is outside exit 2 on the arrivals level of the Airport, at the stop specially marked "Exhibition Centre".
Free Transfer from Thessaloniki
Your visit to Pets Today 2024 becomes even easier since coaches of the event will transport FREE of charge the visitors of the exhibition to and from Thessaloniki. The coaches will start from One Salonica Outlet Mall and specifically, from Fanari located at the intersection of "STATHMOS" Street with "ION" Street. KOLLETI", HEADING TO ATHENS, at the outdoor PARKING of One Salonica, on Saturday 5 October at 08:00 and will return to the same spot on Sunday 6 October.
Program
Saturday 5 October
Start:
One Salonica Outlet Mall (from Fanari located at the intersection of "STATHMOS" Street with "ION. KOLLETI", HEADING TO ATHENS), at 08:00
Arrival:
METROPOLITAN EXPO, at 14:30
Sunday 6 October
Start:
METROPOLITAN EXPO , at 18:00
Arrival:
One Salonica Outlet Mall, at 24:00
The starting point, at the outdoor PARKING of One Salonica, is particularly privileged as it can serve visitors from both the city of Thessaloniki and the wider region, offering the possibility of free parking for visitors who wish to reach the shopping center with their car and then board the coaches.
The organization of PETS TODAY 2024, chose for your safe and comfortable transportation to Athens and the Metropolitan Expo the company "Excellent Luxury Car and Bus Services". Excellent Luxury Car and Bus Services is one of the leading passenger transport companies in Thessaloniki and Northern Greece, with more than 20 years of presence in the market. Its many years of experience in the travel industry, the special training and the specialized knowledge of its executives guarantee your impeccable service.
Safety, comfort and luxury! This is the business philosophy that has governed for 20 years the management and every employee in the road transportation department of the company which is certified with:
• ISO 9001:2015 Quality of Service
• ISO 39001:2012 Road Safety,
• ISO 14001:2015 Environmental Management
To take advantage of the Free Transfer service
Complete your pre-registration for the exhibition by filling in the form you will find here and select the corresponding field of Free Transfer.
Pre-Registration
Save time at the entrance of the exhibition, pre-register now by filling in one of the forms below. Pre-registration is required for each business visitor or for each visitor planning to invest in the industry, individually. To enter the exhibition you will need to have with you a printed e-mail with the barcode you will receive or have it easily available on your mobile.
Save time at the entrance of the exhibition and complete your pre-registration now, by filling out the form below. Pre-registration is required for each professional visitor individually. To enter the exhibition you will need to have printed the e-mail with the barcode you will receive or have it available on your mobile device.
If you are visiting us as;
- partners working at the same store
- spouses working in the same store
- owner with a partner or employee
you should fill out separate forms with each of your names.
If your escorts are not employed in your store or business, you do not need a sign-up tag for them. With your registration, you will receive escort tags for them.
For Professionals
Business Soon
