THE LARGEST AND MOST COMPREHENSIVE PROFESSIONAL EXHIBITION FOR THE COMPANION ANIMAL INDUSTRY
by Vassilis Gouliemos, Organizer
Much more than just an exhibition, PETS TODAY 2026 embodies the passion of an entire profession… the friendly atmosphere… the dynamic spirit of exchange… a source of discovery and inspiration… a business environment increasingly rich and welcoming, encouraging connections, motivating professionals to share their vision for their industry, and creating and strengthening mutual exchange within the companion animal products and services sector.
PETS TODAY 2026 is Highly Targeted
With a perfectly “targeted” profile and a carefully selected “target audience,” PETS TODAY 2026 is the most cost-effective sales and marketing platform. PETS TODAY EXPO is committed to providing business connections that deliver added value to every exhibitor. Through its industry magazine, digital presence, and European partnerships, it matches the needs of buyers-visitors and suppliers-exhibitors better than ever before.
A Three-Dimensional Means of Communication
Advertisements, letters, or websites may claim that a product is the best in the market. However, at an exhibition, suppliers have the opportunity to demonstrate the advantages of their products and services in person, while visitors can see, touch, taste, smell, hear, and judge for themselves.
High-Speed Market Penetration
Thanks to the high participation of companies from the sector, PETS TODAY 2026 offers massive exposure, helping visitors to engage with the largest part of the market in a very short time. It also represents the fastest and most cost-effective way to explore and enter new markets.
Why Do Trade Professionals Visit PETS TODAY?
There are many ways to gather information about products and suppliers, but only at PETS TODAY 2026 can you personally verify suppliers’ claims — by examining products up close, questioning the manufacturers directly, and comparing them with the competition.
In particular, plan your visit to PETS TODAY 2026 to:
- Stay informed about market and industry developments:
PETS TODAY 2026 will be a rich source of new ideas and applications, playing a special role in the strategic planning and growth of businesses. Organizers work closely with exhibitors to ensure the event stays at the forefront of industry developments. - Discover what’s new:
Exhibitions are a recognized platform for launching new products and are an especially time-efficient way to stay updated on the latest innovations. - Evaluate products and suppliers:
You can gather a wide range of competitive product and supplier information in a very short time. Studies show that exhibitions are considered a “particularly useful” source for procurement information compared to any other medium. - Network and develop business relationships:
PETS TODAY 2026 is the powerhouse of the industry, attracting a broad range of representatives, manufacturers, merchants, distributors, and other stakeholders. It offers a full program of related activities and additional opportunities for new professional contacts and partnerships.
Other common reasons to visit PETS TODAY 2026 include:
- To confirm your business relationships.
- To solve specific problems.
- To find new representatives or agents.
- To discuss terms of cooperation directly with senior management.
- To gain specialized knowledge.
- To discuss your business needs in a neutral environment.