
{"id":11336,"date":"2026-09-29T12:05:31","date_gmt":"2026-09-29T09:05:31","guid":{"rendered":"https:\/\/petstoday.gr\/?p=11336"},"modified":"2026-09-29T12:05:31","modified_gmt":"2026-09-29T09:05:31","slug":"boosting-pet-business-in-greece","status":"publish","type":"post","link":"https:\/\/petstoday.gr\/en\/boosting-pet-business-in-greece\/","title":{"rendered":"Boosting Pet Business in Greece"},"content":{"rendered":"<p>Since its first show in 2000, <strong>Pets Today EXPO<\/strong> has managed to establish itself as a <strong>\u201cmust-be\u201d event for all players of the East European and Mediterranean pet industry<\/strong>.<\/p>\n<p>Supporting a complete philosophy and a future vision, <strong>Pets Today Project is an organic whole:<\/strong> it\u2019s a magazine, a website and a trade show. All these working effectively together have become the venue and one of the most effective marketing communication tools of the local industry.<\/p>\n<p>Pets Today promotes <strong>business, rivalry, technical expertise and communication<\/strong>. Its whole program is developed with this concept in mind.<\/p>\n<p>Pets Today is interactive, a <strong>three-dimensional medium that promotes interaction<\/strong>, where business can be conducted effectively in a professional, yet neutral and relaxed atmosphere.<\/p>\n<p>Pets Today is focused on the pet market, <strong>supports innovation, promotes the pet business cycle and puts future trends in the spotlight.<\/strong><\/p>\n<p><strong>Pets Today Expo opens its doors again on 2 October 2026.<\/strong> Note it in your calendars and be there to explore the opportunities it offers!<\/p>\n<h3><strong>FIND NEW CONTACTS. BUILD NEW NETWORKS!<\/strong><\/h3>\n<p>On <strong>2 October 2026<\/strong>, the heart of the East-Mediterranean pet market will beat at <strong>PETS TODAY 2026<\/strong>.<\/p>\n<p>The objectives of PETS TODAY 2026 are to create an <strong>ideal professional environment<\/strong> to host new proposals, ideas, products and services that can enhance the growth of the East-Mediterranean pet market, while also providing the basis for professional meetings among <strong>producers, distributors and retailers<\/strong>, who are the main agents of the market\u2019s growth.<\/p>\n<h3><strong>START YOUR BUSINESS IN THE EAST-MEDITERRANEAN EMERGING MARKET AS A VISITOR AT PETS TODAY 2026<\/strong><\/h3>\n<p>The sector\u2019s rapid development has created the need for a trade event that highlights the <strong>market\u2019s trends, needs and opportunities<\/strong>.<\/p>\n<p>Well Done, which specializes in the organization of trade exhibitions, not only has the know-how but can also enhance the success of the exhibition through the power of its <strong>PETS TODAY trade magazine<\/strong>, which is well established in the Greek market.<\/p>\n<h3><strong>PROFESSIONALS OF THE REGION ARE MORE THAN ENTHUSIASTIC<\/strong><\/h3>\n<p><strong>PETS TODAY 2026 will be the trend-setting industry barometer for the sector as a whole.<\/strong><\/p>\n<p>It focuses on all aspects of pet products and represents the industry in a highly professional manner.<\/p>\n<p><strong>Over 5,000 trade visitors<\/strong> will come to discover the products of around <strong>300 direct and indirect exhibitors from 12 countries<\/strong>, across an exhibition area of <strong>12,000 square meters<\/strong>.<\/p>\n<p>As these PETS TODAY 2026 figures impressively demonstrate, the pet industry is highly enthusiastic about the trade fair, organized by <strong>WELL DONE<\/strong>, a company with extensive experience and specialization in the pet sector.<\/p>\n<p>Choose the road to success with <strong>total market orientation, high-quality products and services, first-class trade visitors and international alignment.<\/strong><\/p>\n<h3><strong>WE INVITE YOU TO GREECE, TO PETS TODAY 2026<\/strong><\/h3>\n<p>We are prepared to <strong>fulfil your entrepreneurial ambitions<\/strong> and provide the ideal environment to explore new business opportunities, establish valuable contacts and develop new partnerships.<\/p>\n<p><strong>We look forward to welcoming you all to PETS TODAY 2026, the leading event in the pet sector.<\/strong> The exhibition will provide a unique platform to discover the latest market trends and innovations.<\/p>\n<h3><strong>THE RENEWED PETSTODAY.GR IS HERE TO TAKE YOUR VISIT AND PARTICIPATION TO THE NEXT LEVEL<\/strong><\/h3>\n<p>Even more <strong>user-friendly, modern and functional<\/strong>, the new PETS TODAY website is here and ready for you to explore.<\/p>\n<p>Visit the new site and discover its enhanced features. Access it from any device you choose.<\/p>\n<p>The new <strong>petstoday.gr<\/strong> is fully responsive across all digital devices, including <strong>desktop computers, smartphones and tablets<\/strong>, offering an optimized browsing experience.<\/p>\n<h3><strong>SERVICES FOR EXHIBITORS<\/strong><\/h3>\n<ul>\n<li><strong>\u201cMy PetsToday\u201d members\u2019 area<\/strong> with useful information about your participation<\/li>\n<li><strong>Electronic invitations<\/strong> for your customers<\/li>\n<li><strong>Personalized visitor pass creation<\/strong><\/li>\n<li><strong>Promotional materials<\/strong> to support and promote your participation<\/li>\n<\/ul>\n<h3><strong>SERVICES FOR VISITORS<\/strong><\/h3>\n<ul>\n<li><strong>Visitor pre-registration<\/strong> to save time at the entrance<\/li>\n<li><strong>Access and directions information<\/strong><\/li>\n<\/ul>\n<h3><strong>VISITOR PRE-REGISTRATION<\/strong><\/h3>\n<p>Save time at the exhibition entrance by <strong>pre-registering now<\/strong> through the relevant form at <strong>petstoday.gr<\/strong>.<\/p>\n<p>Pre-registration is required for <strong>each professional visitor or anyone planning to invest in the pet sector, individually<\/strong>.<\/p>\n<p>To enter the exhibition, please have either a <strong>printed copy of the email containing the barcode<\/strong> you will receive or the barcode readily available on your mobile phone.<\/p>\n<h3><strong>IMPORTANT<\/strong><\/h3>\n<p><strong>Admission to the exhibition is free, but registration is required.<\/strong><\/p>\n<p>Industry professionals include: <strong>pet shop owners and co-owners, veterinarians, trainers, groomers, breeders, small-animal hotels, pet sitters, dog walkers, importers, manufacturers, and employees of the above businesses.<\/strong><\/p>\n<h3><strong>LOCATION &amp; ACCESS<\/strong><\/h3>\n<p><strong>Metropolitan Expo<\/strong> is conveniently situated next to the Athens International Airport <strong>\u201cEleftherios Venizelos\u201d<\/strong>, with easy access by all means of transportation, including <strong>Metro, Suburban Railway, buses and car<\/strong>.<\/p>\n<h3><strong>SHUTTLE BUS FROM THE AIRPORT<\/strong><\/h3>\n<p>Enjoy a <strong>direct connection to METROPOLITAN EXPO in just 5 minutes<\/strong> by shuttle bus.<\/p>\n<p>The shuttle bus stop is located <strong>outside Arrivals Exit 2<\/strong> at Athens International Airport and is clearly marked <strong>\u201cExhibition Centre.\u201d<\/strong><\/p>\n<h3><strong>STRONGER INTERNATIONAL PRESENCE THAN EVER<\/strong><\/h3>\n<p>PETS TODAY brings together the <strong>full spectrum of business activity across the pet sector<\/strong> once again, creating a key meeting point for the market, industry professionals and the latest trends shaping its future.<\/p>\n<p>The exhibition welcomes <strong>leading international companies and established brands<\/strong>, alongside emerging businesses introducing innovative products, technologies and new approaches to the pet market.<\/p>\n<p>This year\u2019s event records its <strong>strongest international participation to date<\/strong>, with more companies from abroad taking part than ever before.<\/p>\n<p>The growing presence of international exhibitors further strengthens the <strong>commercial and international character of PETS TODAY<\/strong>, giving market professionals the opportunity to discover new brands, explore products and concepts from different markets, and identify <strong>new business opportunities<\/strong>.<\/p>\n<p>From established international players to emerging companies bringing fresh ideas and technologies to the market, <strong>PETS TODAY showcases a sector that continues to evolve and expand.<\/strong><\/p>\n<h3><strong>PETS TODAY 2026 \u2013 SIX NEW THEMATIC AREAS<\/strong><\/h3>\n<p>PETS TODAY 2026 introduces <strong>six new thematic areas dedicated to innovation, development and new collaborations in the pet industry<\/strong>.<\/p>\n<p>The sections have been designed to provide professional visitors with a <strong>clear and targeted overview of new products and recent partnerships<\/strong> that are entering or developing within the Greek market, as well as products that meet the needs of companion animals.<\/p>\n<p>Our goal is the <strong>meaningful promotion of solutions with real added value<\/strong>, both at the product level and in terms of business synergies and knowledge.<\/p>\n<h3><strong>THEMATIC SECTIONS<\/strong><\/h3>\n<p><strong>Startups &amp; Small Business Village<\/strong><br \/>\n<strong>Inspiration Area<\/strong><br \/>\n<strong>International Area &amp; Business Lounge<\/strong><br \/>\n<strong>New Tails \u2013 New Products<\/strong><br \/>\n<strong>Collab Corner \u2013 New Collaborations<\/strong><br \/>\n<strong>Promo Picks \u2013 Open Products Category<\/strong><\/p>\n<p><strong>STARTUPS &amp; SMALL BUSINESS VILLAGE<\/strong><\/p>\n<p>The Startups &amp; Small Business section showcases <strong>new and small enterprises operating in the pet industry<\/strong> or in related fields such as technology, equipment, design, and services.<\/p>\n<p>Its aim is to <strong>highlight new ideas, innovative approaches, and products<\/strong>, as well as to <strong>strengthen networking with professionals<\/strong> across the industry and beyond.<\/p>\n<p><strong>INSPIRATION AREA<\/strong><\/p>\n<p>The Inspiration Area is a specially designed space dedicated to <strong>knowledge, innovation, and business excellence in the pet products industry<\/strong>. Within the Inspiration Area, visitors will discover a modern and vibrant environment equipped with <strong>state-of-the-art audiovisual technology<\/strong>, where they can stay informed and inspired.<\/p>\n<p>The program includes:<\/p>\n<p>\u2022 <strong>Talks and presentations by expert speakers<\/strong>, covering topics such as entrepreneurship in the pet industry, digital marketing, innovation, and the optimal organization of pet shops.<\/p>\n<p>The Inspiration Area is not just a presentation venue, but also a <strong>hub for inspiration and the exchange of ideas<\/strong>, where visitors can explore the latest trends, discuss growth strategies, and connect with leading professionals in the industry.<\/p>\n<p><strong>NEW TAILS<\/strong><\/p>\n<p>The products to be presented in this section are <strong>new<\/strong> and meet the following requirements:<\/p>\n<p><strong>Novelty:<\/strong> The product must have been launched in the Greek market from <strong>June 1, 2026 onwards<\/strong>, or be presented for the first time at <strong>PETS TODAY 2026<\/strong>.<\/p>\n<p><strong>Product Categories:<\/strong><\/p>\n<p>\u2022 Food<br \/>\n\u2022 Treats<br \/>\n\u2022 Accessories<br \/>\n\u2022 Toys<br \/>\n\u2022 Grooming &amp; Hygiene<br \/>\n\u2022 Technology Products<br \/>\n\u2022 Services<br \/>\n\u2022 Eco-friendly products<br \/>\n\u2022 Aquariums\/Terrariums \/ Food &amp; Accessories<br \/>\n\u2022 Housing<\/p>\n<p><strong>Professional Orientation:<\/strong><\/p>\n<p>The products will be available on the market through <strong>pet shops, veterinarians, groomers, wholesalers, and distributors<\/strong>.<\/p>\n<p><strong>PROMO PICKS<\/strong><\/p>\n<p><strong>OPEN CATEGORY PRODUCTS<\/strong><\/p>\n<p>The Promo Picks section showcases <strong>products that exhibitors wish to promote to professional visitors<\/strong>, without any restrictions regarding novelty or innovation.<\/p>\n<p>Its goal is to <strong>maximize product visibility and promotion<\/strong> within a specially designed area of the exhibition.<\/p>\n<p><strong>Product Categories:<\/strong><\/p>\n<p>\u2022 Food<br \/>\n\u2022 Treats<br \/>\n\u2022 Accessories<br \/>\n\u2022 Toys<br \/>\n\u2022 Grooming &amp; Hygiene<br \/>\n\u2022 Technology Products<br \/>\n\u2022 Services<br \/>\n\u2022 Eco-friendly products<br \/>\n\u2022 Aquariums\/Terrariums \/ Food &amp; Accessories<br \/>\n\u2022 Housing<\/p>\n<p><strong>COLLAB CORNER<\/strong><\/p>\n<p>In this section, <strong>new business collaborations<\/strong> will be presented that have been announced after <strong>June 1, 2026<\/strong>, or will be announced during <strong>PETS TODAY 2026<\/strong>.<\/p>\n<p>\u2022 <strong>New official representative or distributor in Greece<\/strong><br \/>\n\u2022 <strong>New partnership with a brand or supplier<\/strong><br \/>\n\u2022 <strong>Strategic collaborations related to products and services<\/strong><\/p>\n<p>The collaborations will be presented with a <strong>brief description, details of the companies involved, and a clear reference to the scope of the partnership<\/strong>, with the aim of informing and connecting professional visitors.<\/p>\n<p><strong>INTERNATIONAL AREA &amp; BUSINESS LOUNGE<\/strong><\/p>\n<p>The new International Area &amp; Business Lounge of the Pets Today exhibition has been created to <strong>strengthen the event\u2019s international profile<\/strong> and provide a <strong>dynamic environment for business development and partnerships<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Since its first show in 2000, Pets Today EXPO has managed to establish itself as a \u201cmust-be\u201d event for all players of the East European and Mediterranean pet industry. Supporting a complete philosophy and a future vision, Pets Today Project is an organic whole: it\u2019s a magazine, a website and&hellip;<\/p>","protected":false},"author":2072,"featured_media":11174,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[],"class_list":["post-11336","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Boosting Pet Business in Greece - Pets Today<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/petstoday.gr\/en\/boosting-pet-business-in-greece\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Boosting Pet Business in Greece - Pets Today\" \/>\n<meta property=\"og:description\" content=\"Since its first show in 2000, Pets Today EXPO has managed to establish itself as a \u201cmust-be\u201d event for all players of the East European and Mediterranean pet industry. 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